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What is Website Hosting?

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There are several aspects that make up a website from domain names, hosting and a website design. To make a website accessible on the web, the three main things you require are: a domain name, being the address of the website (www.mywebsite.com), the website design itself and the hosting, which allows your website to be […]

The Importance of owning a Website

road to success graphic

Why is owning a website important? There are several reasons as to why owning a website is important. These days, we still stumble across businesses that don’t have an online presence, which can be quite detrimental and destructive to revenue and sales. Every day, small businesses across Australia are missing out on income, simply because […]

The Importance of Responsive Design

responsive website design example

In recent years, the term “Responsive Design” is often used when describing websites, but still, a lot of people don’t really know what this term means or if their website is responsive, so we wanted to delve a bit further into this and give you a bit more of an insight into the meaning of […]

What is Google Analytics?

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If you’re a website owner or administrator, you’ve probably heard about Google Analytics but may not know exactly it is or what it refers to. We thought we would provide you with some information on what it is and why it might be important to your online presence. Google Analytics can be extremely useful to […]

SEM & SEO – What’s the difference?

seo sem puzzle pieces out of a box

If you have a website, you probably have heard of terms like SEM and SEO and may be wondering what the difference is, as they both sound alike! So, what are they? Firstly, SEM is Search Engine Marketing Search Engine Marketing is a form of paid marketing which website owners utilise to increase their website […]

Sourcing, Editing, Resizing & Cropping Images

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If you are one of our many digital media clients using WordPress and are wishing to update or edit your website images but don’t know where to start with sourcing images, resizing and cropping them we have some handy tips for you. First of all, you might be wondering where you can source your images. […]

10 Ways to Promote your Business Online

promote business online

These days, there are several ways to promote your business online. Here, we look into some of the most popular ways of advertising your business, in order to drive traffic and increase revenue. Before you start sending traffic your way, we can’t stress enough about how important it is to have a fresh, sophisticated and […]

Top 5 Website Mistakes

top 5 website mistakes

What are 5 top mistakes made when launching a website? These days, with billions of domain names registered, with a large majority directing to websites, it’s largely important that your online presence is as good as it can be. Here, we look into the top 5 mistakes made when launching a website. Mistake #1 – […]

An insight into WordPress

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Chances are, if you have looked into content management systems, you’ve heard of WordPress. According to WordPress, it powers 27% of the internet, which makes it the most popular content management system around. So, what is WordPress all about? WordPress is an open-source content management system used to power websites. It hides behind websites allowing […]

What is a blog and why should I have one?

blogging - woman thinking

Originating in the late 1990’s, a blog is a diary-style entry posted online to inform readers of latest feelings or thoughts on particular subjects. Most commonly, you will find that a blog is built into a website, with posts appearing in reverse chronological order, showing newest articles up the top. Other times, individuals who choose […]